When is Broadsword speaking at SEPG NA 2013?

Hey, CMMI Appraiser, 

Last year I heard you speak at SEPG NA in New Mexico. You talked about how going through the CMMI Appraisal process is more about organizational performance improvement and less about getting a “CMMI certificate,” which doesn’t exist anyway.  Will you be speaking again at the SEPG conference in October? If so, when? I'd like my managers to attend. ~ Mary S.

Hey, Mary,

Yes, I’ll be there! For the 8th consecutive year, Broadsword has been selected to speak at the SEPG North America 2013 Conference on October 1-2, 2013 in Pittsburgh, PA.

This year promises to be even better than ever. I will be introducing a concept I call “Agile Resiliency” – a strategy for helping engineering and software professionals be more Agile, and make Agile even stronger with the CMMI -- and there will be presentations by some of the most influential thinkers in the industry.

So invite your managers. Invite your clients. Spread the word!

I’m thrilled that you remembered the key take-away from my speech last year, Mary. In many companies, as you are experiencing, there is a tendency among executives to focus more on “CMMI certification.” As you said, this is a misnomer – there’s no official CMMI certificate.

But we can't blame them.  They are simply using the phrase they hear from clients, who say things like, “We require you to have a CMMI certification.” They don’t hear anybody saying, “We want you to be a great company.”

Well, the CMMI Institute wants you to be a great company. They want your clients to be great companies, too.  That's why they worked so hard to put together an outstanding slate of speakers this year. The itinerary has not been released yet, but whichever sessions your executives attend, they will gain valuable perspective on the CMMI. You’ll be able to go back to your company afterward and start to drive the changes you are seeking.

Here’s the registration link for SEPG NA 2013: http://sepgconference.org/register-sepg

Looking forward to seeing you and your executives in Pittsburgh, Mary – and please be sure to introduce yourselves!